Melawati Community Sports Park
DBKL
Activate a community sports park in the heart of Kuala Lumpur with year-round programming that serves residents and attracts visitors.
Treat it as a venue platform, not a one-off event. Build a programmable calendar across running, family fitness, youth sports and weekend lifestyle activations.
Venue programming strategy, partner ecosystem, weekly community calendar, sponsor integration, content production.
A blueprint for community sports park activation now being adapted for other DBKL venues.
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